How-To Set up Products and Services on LinkedIn

How-To Set up Products & Services on LinkedIn

As a business owner, if you offer products and services, it’s important to set up a LinkedIn Company Page and equally important, set up the Products and Services page.   Many people use LinkedIn as their primary source (and some use it as their sole source) of social networking so why not take advantage of this tool?

If you are wondering why you would want to go to the effort to fill out LinkedIn’s Product and Services Page, here are a few benefits for you:

  • LinkedIn allows a company to request recommendations from their clients for their products and services on their company page.  It’s like having Yelp within LinkedIn.
  • A company can list employees as contacts for particular products or services.  I can see this especially beneficial for larger companies with many departments.
  • You can add a promotion with a separate url for your product or service
  • You can choose up to 30 categories for your product or service

If you want to watch a detailed video how to set up a Products and Services page on LinkedIn, I’ve provided it below for your convenience.  It’s short – just over 2 minutes.  If you have anything to add or any comments – please share.  I love feedback!

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